Retail Solutions

Whether you’re trying to find the most suitable location for a new outlet or just want to improve performance in an existing location we can help.

Cartogen uses the latest geodemographic market segmentation research to identify who and where your customers are, and reveal their lifestyles and shopping habits.

• Understand the distribution of customers, and their concentration around a location
• Profile and identify the demographics, lifestyles and purchasing habits of customers
• Analyse patterns of growth in customer behaviour and evaluate its impact on sales

We can also evaluate the size and value of local markets, quantify market share and identify areas for growth within your business.

• Identify suitable locations for new stores
• Quantify and qualify the opportunities within local markets
• Evaluate market share in relation to competitors
• Forecast patterns of growth or decline at a local level

We also have standard retail reports which provide useful snapshots for any trading location within the UK. Click to download an example:

• Retail Catchment Profile
• Retail Centre Profile
• Retail Composition

Call us free on 0800 043 1825 or email us at info@cartogen.co.uk